PIAAF
The five dimensions the Coherence Framework scores: Perception, Identity, Alignment, Action, and Feedback. Perception measures the distance between how you think the market sees you and how it actually does. Identity asks whether you can state who you serve and why you win in one durable sentence. Alignment tests whether every surface tells the same story. Action distinguishes pipeline-moving execution from raw activity. Feedback measures whether real signal changes the motion. A revenue system is scored on each dimension and on how well the five hold together.
What is PIAAF?
The five dimensions the Coherence Framework scores: Perception, Identity, Alignment, Action, and Feedback. Perception measures the distance between how you think the market sees you and how it actually does. Identity asks whether you can state who you serve and why you win in one durable sentence. Alignment tests whether every surface tells the same story. Action distinguishes pipeline-moving execution from raw activity. Feedback measures whether real signal changes the motion. A revenue system is scored on each dimension and on how well the five hold together.
See your own go-to-market the way the market sees it.
The GTM Leverage Assessment scores where your revenue system leaks, in a few minutes, self-serve. The diagnostic goes deeper: five scored dimensions, a failure-node map, and a sequenced plan. Three slots a month, no charge.